An image from a sample CTV spot based on a Progressive audio ad. It combines host-read audio with host, creator or talent imagery. A company named Cineverse might not seem like would have products ...

When it comes to curating and monetizing CTV content, do programming and promotion decisions go hand in hand or does one necessarily drive the other? Head of Fubo Studios Pamela Duckworth offers a ...

As the industry accelerates its efforts to take full advantage of CTV’s rapid global growth, what are the main opportunities and benefits for advertisers? As connected TV (CTV) gradually dominates ...

As Connected TV (CTV) ad spending continues to grow, advertisers are still in need of transparency and accurate reporting. The only way to understand performance, make optimizations, and ensure that ...

KELOLand Media Group has added new, local programming to its CTV app KELOLand +. Eye on KELOLand Rewind and Inside the Newsroom have joined the programming lineup on KELOLand +. Eye on KELOLand Rewind ...

TriCoast Media, a content-first adtech company, today announced the expansion of its unified SSP, DSP designed to compress the CTV supply chain and reduce inefficiencies. To meet rising demand, the ...

Johnny O'Neill, VP customer success at VideoElephant, gathers his thoughts on what the Digital Place Based Advertising Association's Video Everywhere Summit revealed about the CTV and OOH landscapes, ...

Partnership brings FINTECH.TV’s 24/7 financial news channel into short-term rentals and boutique hotels, extending live market coverage beyond the traditional home ...